Jubilee News Desk
As India continues to report a rise in the number of coronavirus cases, the consumer confidence in August has slipped further, suggest analysis.
If the job situation is not handled immediately, the same will be a further deterrent to consumer sentiment which reflects consumer expectations on the economy, employment confidence, and investment climate. Consumer spending in India, KPMG study, consumers in tier two cities, Uttarakhand, online spends, post COVID-19.
As India continues to report a rise in the number of coronavirus cases and amid an economic fallout of the same, the consumer confidence in August has slipped further.
Consumer Sentiment has dipped in August 2020 by 1.6%, according to the monthly Refinitiv-Ipsos Primary Consumer Sentiment Index (PCSI) for India.
“The ongoing pandemic and the short duration lockdowns have severely impacted the smooth functioning of establishments, staving off jobs by hundreds and thousands. While the economy is on a painful and long drawn rebound, job creation is the biggest challenge facing the nation,” Amit Adarkar, CEO, Ipsos India.
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In fact, if the job situation is not handled immediately, the same will be a further deterrent to consumer sentiment which reflects consumer expectations on the economy, employment confidence, personal and financial conditions and investment climate.
In July 2020, consumer confidence plummeted, with the current situation index (CSI) hit an all-time low.